AGENCY: The Goondocks
ROLE: Producer
MEDIA: Video
I was brought on to produce a video for the Kickstarter launch of the MHL, a sportswear company on a mission to inspire the world to rally around mental health. Who wouldn’t join their cause? I ran the budget, timeline & asset management, location scouting, casting, shoot logistics and post production. Very proud of this work.
The video was a huge success. It launched with their Kickstarter page as well as premiered during their launch event at the Lululemon workspace in Manhattan. The MHL hit their fundraising goal within 14 hours.
And here’s a few BTS photos I was able to capture during our shoot.
